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We respect the power of brand. We believe great design relies on rigorous preparation. Our creative strategy is always rooted in design principles. We pair that consistency with agility; a relish for new approaches. Every detail considered through the lens of experience and the realities of production.

 
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BRET RECOR

Founder + Creative Director

An expert in bringing designs from concept to market, Bret is committed to watertight execution and to shepherding a creative vision to its most brilliant realization. Balancing technological skill with real-world experience of industrial design, fabrication, and integrated branding he has applied his expertise to the launches of numerous high-profile products and initiatives, working with clients ranging from consumer goods giants to government agencies. Bret leads the creative vision for all our programs and his work is part of the permanent collections of MOMA, SFMOMA, the Art Institute of Chicago and the Centre Pompidou.